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From Bittersweet to Better Sweet

From Bittersweet to Better Sweet

Understanding consumer sensitivity to rebaudioside A bitterness is a first step to creating naturally sweetened products that taste good.

Discover the opportunities and challenges of capitalizing on consumer demand for naturally sweetened products.

  • See how global product launches sweetened with stevia have increased dramatically in the past five years.

  • Learn how bitter-taste variance among the population can affect the perception of your product.

  • Understand how using the optimal steviol glycoside composition can successfully deliver a clean, balanced sweetness with no bitter aftertaste.

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